The UniCredit Group is now the official sponsor of the UEFA Champions League and plans to position its brand at the top in terms of visibility and awareness. | Read more >

If provoking your audience into action is your goal, SMS texting can be the solution. An analysis of recent test campaigns discovered that consumers prefer SMS-based calls to action. | Read more >

Frequently-clicked private video clips which reach a broad audience can make money now with advertisements. | Read more >

Consumers exchange their experiences about eating and drinking issues online via social networks. | Read more >

Germany’s leading online shop has introduced an additional starting time for its sales actions. | Read more >